Danette & Josh
SqueakyDucks.com is a byproduct of our
laundromat, Squeaky Clean Laundry Co., which opened its first store in
Peoria, IL in 2002. Prior to opening the laundry, the advertising
company that worked on the logo was given complete creative freedom to
"brand" the new concept, but the logo must have a yellow rubber duck in
it. Asked why a yellow rubber duck, and Josh simply stated
"people cannot be unhappy with a yellow rubber duck, it's impossible!
Can you think of a negative connotation concerning a rubber duck?
Nope, I didn't think so. Additionally, it conveys a 'clean' feeling
Now that you know how
Squeaky Clean got a yellow rubber duck as its mascot, you ask how did
SqueakyDucks.com come to be? After being in business a couple
months, Josh & Danette noticed that customers continued to come to the desk
asking if they could purchase rubber ducks. At the time, they had
not thought of selling rubber ducks, but as they say "necessity is the
mother of invention," and Josh came in the next week with an aquarium
filled with bright and shiny yellow rubber ducks. One by one the
ducks sold, and Josh had to keep filling the tank. A year or so
after, the first rubber duck was added to the website, and he began
selling. Eventually, the site grew, as did our customer base.
In an effort to "brand" our rubber ducks,
we decided to create "SqueakyDucks.com" as a sub-domain to our laundromat
website. Since November 2005, we have proudly sold hundreds of
ducks, and continue to add new ducks to our store every day.